basic logo design principles

Basic Logo Design Principles

Before getting in to the basics of good logo design, first we have to understand what a logo actually is...
logo design principles - legibility

Logo Design Principles - Legibility

The number one rule at Edinburgh Logo Design is to design logos that are simple, clean, and highly readable...
logo design principles - longevity

Logo Design Principles - Longevity

Perhaps the second most important part of designing your logo is ensuring that it stands the test of time...
logo design principles - memorability

Logo Design Principles - Memorability

One of the key things to consider when designing an amazing logo is how to solidly register it in the viewer's mind...